THE PERSUADERS
Airdate: November 9, 2003

DIRECTED BY
Barak Goodman and Rachel Dretzin

WRITTEN BY
Barak Goodman & Douglas Rushkoff

PRODUCED BY
Rachel Dretzin
Barak Goodman
Muriel Soenens

CORRESPONDENT
Douglas Rushkoff

EDITOR
Pamela Scott Arnold

ASSOCIATE PRODUCER
Justin Vogt

CAMERA
Stephen McCarthy

SOUND
Jerry Stein
Mark Mandler

PRODUCTION COORDINATOR
Nicole Rogers

ADDITIONAL CAMERA
Phil Geyelin
Caroline Harting
Chris Teague
Aram Baumann
Edward Marritz
Greg Andracke
Rick Robertson
Bob Perrin
Skip Brand
Josh Callahan

ADDITIONAL SOUND
J.T. Takagi
Brian Garfield
Mark Roy
Walter James
Alexandra Baltarzuk
Michael Kirkorian
Tim Dutton
James Grove
Ben Robbins
Kris Britt Montag
Ger E. Cannon

ASSISTANT EDITOR
Aaron Curran
ORIGINAL MUSIC
Gary Lionelli

AUDIO ENGINEER
Dominic Barbera

SOUND MIXER
Jim Sullivan

ONLINE EDITOR
Michael H. Amundson

ANIMATION
Chetin Chabuk

PRODUCTION ASSISTANTS
Kate C. Walker
Caroline Harting
Jamie Wong
Mimi Munson
Mike Fuoco
Brian Steik

INTERNS
Laura Beatty
Catherine Orchard
Anya Bourg
Danielle Mussafi
Julian Sancton
Ladane Nasseri
Georgia Gruzen

ARCHIVAL FOOTAGE PROVIDED BY
CNN Imagesource
New York Times Television

For FRONTLINE

PRODUCTION MANAGER
Tim Mangini

ON AIR PROMOTION PRODUCER
Missy Frederick

SENIOR EDITOR
Steve Audette

AVID EDITORS
Michael H. Amundson
John MacGibbon

POST PRODUCTION SUPERVISOR
Chris Fournelle

POST PRODUCTION COORDINATOR
Chetin Chabuk

SERIES MUSIC
Mason Daring
Martin Brody

COMMUNICATIONS MANAGER
Erin Martin Kane

SENIOR PUBLICIST
Christopher Kelly

PUBLICIST
Jessica Smith

PROMOTION DESIGNER
Dennis O'Reilly

ASSOCIATE PUBLICIST
Jenna Lowe

FOUNDATION GRANT MANAGER
Jessica Cashdan

SECRETARY
Gabrielle MonDesire

ADMINISTRATIVE ASSISTANT
Kirsti Potter

COMPLIANCE MANAGER
Lisa Palone-Clarke

LEGAL
Eric Brass
Jay Fialkov

CONTRACTS MANAGER
Adrienne Armor

UNIT MANAGER
Mary Sullivan

BUSINESS MANAGER
Tobee Phipps

WEBSITE ASSOCIATE DEVELOPER
Dana Lamb

WEBSITE ASSOCIATE PRODUCERS
Mary Carmichael
Kate Cohen
Sarah Ligon

WEBSITE PRODUCER
Sarah Moughty

WEBSITE PRODUCER/ DESIGNER
Sam Bailey

STORY EDITOR
Catherine Wright

COORDINATING PRODUCER
Robin Parmelee

SERIES EDITOR
Ken Dornstein

SENIOR PRODUCER SPECIAL PROJECTS
Sharon Tiller

EDITORIAL DIRECTOR
Marrie Campbell

SERIES MANAGER
Jim Bracciale

EXECUTIVE PRODUCER SPECIAL PROJECTS
Michael Sullivan

EXECUTIVE EDITOR
Louis Wiley Jr.

EXECUTIVE PRODUCER
David Fanning

A FRONTLINE coproduction with Ark Media

© 2004
WGBH EDUCATIONAL FOUNDATION
ALL RIGHTS RESERVED

FRONTLINE is a production of WGBH Boston, which is solely responsible for its content.